Physical Address
304 North Cardinal St.
Dorchester Center, MA 02124
Picture Credit score: Courtesy of Lenny Rachitsky
Lenny Rachitsky has greater than 325,000 publication subscribers. He says he makes “considerably extra” cash from it than he as soon as did as a product lead at Airbnb.
“It is a wild quantity that I by no means imagined,” he says. “I extremely counsel exploring this path should you’re . There are downsides although: No PTO and no 401(okay) matching. No time without work, no parental go away, none of that. Nevertheless it’s fairly candy.”
So how’d he do it?
Rachitsky’s publication is known as Lenny’s Publication, and it is the highest enterprise publication on Substack. It is primarily focused to individuals who work in product growth. (He now additionally has a companion podcast.) He says he constructed the publication in distinct phases, beginning with these:
- He examined out concepts and mediums, and acquired his first few hundred subscribers.
- He grew to become extra intentional about progress, together with partnering with different publication writers to succeed in a broader viewers.
- He drilled deep into his viewers, served them spot-on content material, and drove natural progress.
- He put up a paywall, and experimented with find out how to enhance worth.
On this episode of the Entrepreneur podcast Drawback Solvers, Rachitsky walks by means of these phases intimately, and explains what he is realized about constructing a chart-topping publication.
Pay attention right here, or learn the unedited transcript beneath.
On a private word: In our dialog, Rachitsky discusses the significance of hyper-focusing in your viewers — and that impressed me to make a giant change in my very own publication. I am already seeing the advantages.
Right here is the transcript:
Jason Feifer:
Lenny, what’s your background? So individuals perceive the place you are coming from.
Lenny Rachitsky:
I used to be initially a software program engineer, went to highschool for pc science, ended up beginning an organization, so I used to be a founder for a bit, then became a product supervisor, grew to become product supervisor at Airbnb, and we bought our firm to Airbnb after which left that about three years in the past and unexpectedly went down this path of being a publication individual, which now grew to become a podcast individual and I’ve sort of realized that is my fourth profession, which I didn’t count on.
Jason Feifer:
Nicely, that is superior. And you’ve got… 300,000 publication subscribers?
Lenny Rachitsky:
325,000 as of right now, roughly. I do not examine daily. No, I do not.
Jason Feifer:
I do not imagine that as a result of I take a look at my numbers daily.
Lenny Rachitsky:
No, I used to be… My sarcasm might haven’t have come by means of. I examine it usually.
Jason Feifer:
All proper, Lenny, you could have the sort of scale in your publication that individuals dream of as a result of many individuals begin newsletters. Many entrepreneurs begin newsletters and so they simply do not know find out how to get anyone to subscribe to this and as I take a look at your publication, I feel a few of the issues that I am seeing right here fly within the face of expectations. For one, it is simply referred to as Lenny’s Publication, which is not descriptive of what you are going to get except for a promise that there is a man named Lenny behind it and likewise that a lot of it’s behind a paywall, which I feel additionally feels counter to what individuals suppose they should do with the intention to drive new subscribers and viewers. So let’s begin in the beginning and I am actually curious to know how it’s that you have constructed this up. You began the publication when?
Lenny Rachitsky:
Began writing… I began writing on Medium, truly, and that is sort of the trail I adopted as a result of issues simply began working however I began round 2019, early 2019, round June I feel.
Jason Feifer:
And at that time you had some quantity of following that you simply have been capable of convert over, I assume since you had an viewers from Medium.
Lenny Rachitsky:
Truly, probably not. Medium would not actually convey you, offer you an viewers. I feel that is why Medium’s not doing nice. You simply construct this following there which you could’t do something with. You possibly can’t electronic mail them, you may’t inform them simply, like, Hey, I am over right here now. What began working is I used to be tweeting somewhat bit, summaries of issues I used to be writing on Medium. So the Twitter viewers began to develop and that really helped a bit initially.
Jason Feifer:
Huh, so was that your seed? What was the primary approach wherein you introduced individuals into the publication?
Lenny Rachitsky:
So there’s sort of these phases. Section one was simply writing a couple of issues that individuals appear to love, however actually perhaps my first thousand subscribers, they got here from two visitor posts. I wrote a visitor submit on the primary spherical assessment, which occurred to be an analogous viewers to my publication. And I wrote a visitor submit on Andrew Chen’s weblog who’s now a companion at Andreessen Horowitz. He is a longtime sort of progress thoughts and so I used to be engaged on some, I confirmed it to him and he is like, “Hey, I wish to write… I wish to have this in my publication.” And people two introduced me to round a thousand plus a little bit of tweeting that like, hey, I am beginning a publication, you must examine this out. And I solely had perhaps 5,000 followers. It wasn’t something loopy, however that was the primary part.
Jason Feifer:
In order that’s fascinating as a result of there’s a lot speak of swaps of some sort of worth within the podcast ecosystem and the publication ecosystem. And a factor that individuals grapple with lots is, effectively, okay, how do I get on the radar of or do any sort of work with somebody who’s working at scale and I am not? If I’ve a tiny publication, I can not actually provide them something. If I may plug their publication in my publication, however who’s, they don’t seem to be going to care about that as a result of I am not reaching that many individuals. The answer that I am listening to to that’s that you simply have been simply offering worth to them within the type of content material, which saves them the time of getting to jot down their very own posts sometime and in the event that they prefer it, they’ve distributed it and a few variety of their viewers subsequently is prepared to comply with you over. Is {that a} technique you discover scales?
Lenny Rachitsky:
Not solely scales, actually, I feel that is the foundation of all profitable newsletters. Podcast content material is simply the worth. You simply need to ship worth to individuals. The way in which I give it some thought is you develop should you’re constantly delivering worth, consistency plus high quality. And so on this case, these of us simply needed nice content material that might be helpful to their viewers and so they need not swap with you. They’re similar to, “Oh, that is nice. You are doing all of the work for me, I am going to have the ability to share with my viewers and they will subscribe to my publication. That is superior.” So 100%, it is all about simply delivering worth to individuals. All of us speak about this, however I’ve tried numerous progress methods to develop the publication and the podcast, nothing works actually besides simply constantly delivering worth time and again and time and again and over. All the things else simply pales compared to simply doing that.
Jason Feifer:
What else does that appear to be, delivering worth? And I may ask that flatly, however as an alternative I’ll throw in a sort of perhaps thought starter, which is within the podcast world, so many podcasts are interview exhibits, which signifies that there needs to be a visitor and in a approach being an awesome visitor is bringing worth to somebody, nevertheless it usually would not really feel like that is truly the course of the alternate as a result of the individual is all the time interviewing any person on the present in order that they chose you in some methods is mostly a present to the one that is the visitor. It is onerous to border your self as I’m going to convey worth by being an awesome visitor in your podcast even when that is true. It feels completely different in newsletters as a result of it’s actually the manufacturing of an article that both the publication author would’ve needed to write themselves or it is it not like simply the mode of manufacturing is completely different there so I am curious what, within the publication house, it appears like to offer worth to others exterior of writing a visitor submit for them? Or is it simply that?
Lenny Rachitsky:
Yeah.
Jason Feifer:
And also you simply did numerous writing within different individuals’s newsletters.
Lenny Rachitsky:
I feel it is actually easy. If you consider what is the jobs to be executed on your content material, for no matter you are producing, I feel there’s, I give it some thought from newsletters, what are the roles that individuals need their publication to do for them? And I do not understand how a lot of us learn about these jobs to be executed framework, however principally I feel, roughly, individuals need both simply to be entertained, simply wish to have some enjoyable to learn, they wish to, recommendation on creating wealth I feel is a giant bucket. I feel individuals need recommendation simply to do, dwell higher or work higher extra successfully. And that is the bucket I am in. I feel that is the bucket you are in. After which perhaps there’s simply staying for like information, newsletters and podcasts and issues like that. These are actually, I feel, the 4 greatest buckets.
So you’ll want to determine which of those 4 jobs are you going to do on your viewers, and there is others I feel. After which simply do it tremendous effectively. So for me, simply I need individuals to construct. I wish to assist them construct higher merchandise and develop their merchandise and determine how to do that. And so I spent all my time simply answering actually concrete questions individuals have. What is sweet retention for a SaaS product? How do you get your first thousand customers? How do you rent your first product supervisor? What is an efficient activation milestone to trace? I simply reply these questions very concretely and in order that’s simply clearly worth to individuals. I am simply doing all this work for them and simply giving them the solutions. And I cost the newsletters 150 bucks a yr.
When you have considered one of these questions answered a yr, that is, you get like a thousand x return on that and the podcast is comparable. I assist, I deal with simply concrete tech just like this podcast. I wish to assist however develop my product, let’s interview the chief product officer at Figma. What did they do and be taught to assist construct Figma into the enterprise it’s right now. And I keep tremendous centered on what do you truly do? How do you truly write out your specs? How do you prioritize? How do you rent, what do you search for in product managers and issues like that.
Jason Feifer:
You described the expansion of the publication as taking place in a pair phases, and then you definately talked about part one although, simply to be clear, I feel a few the stuff you simply stated there in all probability occurred in later phases like that you simply have been charging $150 a yr for it. That in all probability did not occur proper out of the gate, proper?
Lenny Rachitsky:
No.
Jason Feifer:
And so let me simply rewind backwards somewhat bit and speak concerning the hyper-specific focus of the publication. It’s extremely tactical.
Lenny Rachitsky:
Yeah.
Jason Feifer:
And it’s for a really particular viewers. How a lot do you suppose that that drove that sort of progress? As a result of lots of people’s newsletters are perhaps somewhat squishier, I will admit mine is somewhat squishier in that I am attempting to talk to a broader viewers set of people that determine as entrepreneurs, a few of whom truly are enterprise homeowners, a few of whom usually are not. After which I am talking to the emotional elements of them navigating change. I’ve discovered that to be a tough factor to outline. It is somewhat more durable to clarify who the viewers is and subsequently the content material goes broader. And I’ve all the time puzzled if that may be a mark in opposition to me as a result of it is more durable to clarify precisely how this article suits right into a hyper-specific viewers’s world. Did you consider that once you have been launching this and the way hyper focus and a slim lens truly may result in a larger progress?
Lenny Rachitsky:
Yeah, completely. I feel it is actually vital and actually highly effective to be centered. I feel… I do not know if that is true, however I feel it is true, the broader you’re, the extra unbelievable it’s important to be for anybody to care. In the event you’re simply writing fascinating pontifications on the world, I feel it’s important to be actually, actually extremely insightful as a result of there’s so many individuals doing that. To not say once you’re tremendous slim, you will be not nice, however I feel the barbell is somewhat decrease as a result of that group is like, oh wow, take a look at this contents for me and that is helpful and fascinating. Ideally it is each. Ideally it is extremely insightful and fascinating and a fairly area of interest focus. One thing I… So I positively realized I wanted to be centered, and I feel that is been actually vital however it’s important to not slim an excessive amount of as a result of for me, I focus totally on product administration and product constructing.
But when that is all I wrote about, I’d similar to, it would be so boring and I discovered that I had, I needed to focus, principally, I centered on issues that I am enthusiastic about, product and progress, after which simply profession and startup stuff nevertheless it’s sort of this anchor tenant of product constructing product after which what’s adjoining to that progress? Rising the product after which having a profession in product and beginning firms. So I sort of discovered this Venn diagram of pursuits, and I discover that it is vital to have a barely broader than simply tremendous centered since you simply get so bored simply writing about the identical factor repeatedly. However yeah, to your level, individuals must know what downside you are fixing. We talked about jobs to be executed. Individuals want to consider, okay, I’ve this downside in constructing product. Who am I going to go? What am I going to search for? And the extra you may simply wedge in individuals’s mind, “Oh, Lenny’s publication is actually good for serving to me with product issues, I’ll go examine that out.” That helps lots.
Jason Feifer:
What was part two?
Lenny Rachitsky:
So part one was the primary hundred customers, and that was simply me. I talked about simply writing a pair issues on Medium, getting Twitter, tweeting about it. Section two was this primary thousand customers, which is the visitor posts, I would say. That is how I give it some thought.
Jason Feifer:
Received it. So what was part three?
Lenny Rachitsky:
In order that was a few thousand subscribers. Attending to 10,000 actually was simply each week for 9 months, simply writing one thing helpful that individuals discovered helpful. And in order that was simply it. I acquired from a thousand to 10,000 simply writing each week for 9 months, and it grew largely by means of.
Jason Feifer:
Simply all by itself? It grew organically?
Lenny Rachitsky:
It was phrase of mouth, and that is what I discover this grows this stuff. If it is good, individuals simply share it. I discover in case your stuff’s not rising, it is simply not helpful sufficient to individuals and other people aren’t excited to share with their mates and colleagues. So it is all phrase of mouth after which me tweeting. Each time I publish one thing, I tweeted about it and tweet somewhat abstract of the submit. One thing I’ve realized about Twitter is you do not wish to tweet a tease of your submit. You do not wish to simply give away every little thing within the tweet, in a tweet thread, simply summarize the entire submit on Twitter after which hyperlink to the submit on the finish of the thread or in direction of the highest. So I did that, simply tweeting the submit.
Jason Feifer:
In order that sounds counterintuitive since you would suppose should you’ve given every little thing away on the platform, what’s somebody’s incentive to click on?
Lenny Rachitsky:
Proper, so what I feel occurs, they comply with you and so they’re like, “Oh, this man’s going to have fascinating issues.” And then you definately share your submit repeatedly. They’re like, “Okay, let’s go subscribe to this factor.” So I feel you consider it, you must consider as a long run funding, simply individuals will discover. Lenny has fascinating issues. I’ll comply with all his issues finally versus like, oh, I want them to tease them to go click on into this factor as a result of persons are, they don’t seem to be going to click on something. They’re similar to, all proper, no matter, this freaking tweet, I do not care. Going to maneuver on to the subsequent tweet.
Jason Feifer:
All proper. So part three then is outlined by actually the market talking. You’re placing out constantly good, related content material, and you’re seeing that persons are sharing it organically. That tells you that you simply’re on the fitting path and also you get to 10,000 subscribers, which is nice. So what’s part 4?
Lenny Rachitsky:
So spherical then is once I began charging, I added a paid plan, and this was truly an fascinating level the place, so I left Airbnb, I had no job for a few yr. Then additionally COVID hit and Airbnb was in massive hassle. I sort of assumed that I’d have some worth out of my shares after I left Airbnb being there seven years and so I took all this time without work assuming there’d be a payoff sometime, however COVID… There was an enormous scare. Airbnb was on the brink of-
Jason Feifer:
I bear in mind it.
Lenny Rachitsky:
… issues. Yeah, they needed to take this billion greenback mortgage and all types of stuff. So I used to be similar to shit, I have never had a job in a yr. I do not actually… I wish to attempt to keep away from getting a job at a startup once more. I wish to see if I can do that publication factor. I referred to as in my undertaking, keep away from getting an actual job, the publication path, and a few “Hey, let me simply see if I can cost for this factor and make a dwelling doing this and perhaps make 100 thousand a yr, perhaps sometime somewhat bit extra.” So I began charging round that point, round 10,000 subscribers, and it simply stored rising. I discovered truly, as soon as I began charging, progress accelerated as a result of I feel individuals assume there’s extra worth there that I am like, “Oh wow, this man’s charging for this? It have to be good even when it is free.” So individuals subscribe to the free publication at a better fee as quickly as I began charging, which shocked me.
Jason Feifer:
That’s so fascinating. Wait a second, let’s break that down. So you set a paywall, and the way a lot of the content material have been you placing behind the paywall?
Lenny Rachitsky:
So I write a submit each week. In the event you pay, you get it each week. In the event you do not pay, you get it as soon as a month. So as soon as each 4 points is free. It goes to everybody.
Jason Feifer:
In order that’s… Proper, in order that’s a… I imply, that is fairly important. In the event you’re simply getting the free model, you are solely getting one thing from you…
Lenny Rachitsky:
As soon as a month.
Jason Feifer:
As soon as a month, that is not lots and also you’re discovering that individuals, as soon as it is behind the paywall, see it, understand it as being of extra worth and begin subscribing to the paid model at a better fee or the free model at a better fee. After which they convert from the free model.
Lenny Rachitsky:
The latter. The free model after which what I do is once I publish a paid submit, I ship a peek to the free record to proceed reminding them of how a lot stuff there’s that they are lacking. And there is positively downsides to including paid wall, as a result of 75% of my stuff is hidden, or most of it’s hidden and so you could have much less probability to develop the factor however I feel these peeks, the place you peek at “Hey, this is a factor you are lacking” actually helps. After which simply over time, there’s this analogy somebody shared of similar to you could have these lakes and you’ve got these rivers, and the lake is the free customers and the rivers, you are getting them to be paid.
And so you could have this lake that you simply’re build up, and there is numerous worth in build up this lake the place you could have all these individuals you can pitch over time, and it is okay should you pitch them later, they’re there. They preserve subscribing and you can all the time upsell them and like, “Hey, you must actually subscribe. You are lacking out numerous good things.” So primarily each month I write some, I deal with writing one thing {that a} majority of individuals would discover helpful, and that always drives numerous paid subscribers each time I publish a type of.
Jason Feifer:
Have been you ever nervous about both being so aggressive with the paywall or feeling such as you needed to enhance the quantity that you simply have been producing since you have been charging? I imply, $150 a yr ain’t nothing. You already know, you can subscribe to Entrepreneur journal for significantly much less. So that you’re, and also you’re producing solely as soon as per week. How did you determine what the fitting worth and worth prop was?
Lenny Rachitsky:
Yeah, it was onerous. I did really feel like I used to be loopy to cost greater than Netflix for 4 emails a month. And so what I did is I seemed on the pricing on Substack, checked out what everybody else was charging. The recommendation I all the time acquired is cost greater than you suppose you must cost. Everybody was like, “Oh, 5 bucks a month, that sounds actually affordable.” And I will simply begin, which is the minimal I feel Substack even permits. So I used to be pushing myself to cost greater than I assumed I ought to cost. After which simply roughly I eyeballed what are related newsletters charging? Nonetheless I used to be like, that is loopy. Who’s going to pay $15 a month for writing… For 4 emails? So what I did is once I launched, I pitched, should you subscribe, you will get an invitation to a unique group of publication subscribers the place you may all chat and be taught from one another.
So I introduced that and I did not even have something at that time, however about three months in, I launched it as a result of I promised I’d and that really ended up being extremely profitable, perhaps the factor I am most happy with, as a result of it is this thriving group of actually fascinating sensible those who wish to be taught and get higher and so they’re simply serving to one another, and I am not in the course of that. I simply get out of the best way and allow them to assist one another. And in order that got here out of simply precisely what you stated or simply felt like that is some huge cash to cost for a pair emails or for 4 emails. And it ended up being a very good push for me to suppose somewhat bit greater.
Jason Feifer:
In order that additionally feels counterintuitive, I’ve to say, as a result of I’d suppose and communicate nearly actually how I thought of it. I’ve thought if individuals subscribe to my publication and so they comply with me on social and hearken to a podcast or no matter, then the connection is with me. And to the diploma that I can create one thing particular past the content material that I produce, it is some sort of connection or entry to me. The issue with that, in fact, is that is not scalable in any approach. And so the factor that I’ve all the time grappled with is how can I probably make some scalable model of entry to me? I haven’t got the reply, which is why I have never launched something. However what I am actually enthusiastic about what you have executed is that you simply truly did the alternative. You took your self out of it in a approach. I imply, I am certain that you simply interact in there ultimately, however that is not the primary promoting level. It is not entry to Lenny and all of the extra superb that you have executed this as a result of your complete ecosystem is your identify.
Lenny Rachitsky:
Yeah.
Jason Feifer:
Once more, this isn’t, that is Lenny’s publication, so inform me about that.
Lenny Rachitsky:
Yeah, I feel that comes from some imposter syndrome and only a modesty the place I simply know I haven’t got all of the solutions. There are numerous smarter individuals than I. The very last thing I need is for individuals to really feel like I’ll have all of the solutions for them and so it was simply precisely like I stated with the group, I am similar to, there are such sensible individuals studying this factor. I really feel like if I may simply join them, they will discover one another and assist one another. And I hate the concept it is referred to as Lenny’s Publication as a result of I do not wish to come throughout as I am this beacon of solutions. I truly tried to rename it for some time. The one motive I referred to as it that is I used to be simply signing up for Substack with no plan of the place it was going, and that was their default advice of what to name your publication, simply your first identify and your publication.
Jason Feifer:
That is superb.
Lenny Rachitsky:
And I could not consider something higher, and I am similar to, God rattling, I want an actual identify for this factor and now it is too late, and now I am simply leaning into it. However I am similar to, I am tremendous caught with it. Like every little thing’s now Lenny’s clean.
Jason Feifer:
Proper. I imply, you’re gifted with a reputation that’s acquainted however feels somewhat quirky and pleasant. So I really feel like Jason’s Publication would not have the identical ring to it. There’s one thing concerning the identify Lenny that I feel helps.
Lenny Rachitsky:
That is cool. By no means thought of that. Thanks.
Jason Feifer:
Yeah. Oh, or due to presumably your mother and father, whoever chosen Lenny, until it was you.
Lenny Rachitsky:
Yeah, I moved from Russia. They gave me this identify, nevertheless it, there is a variation and I simplified it.
Jason Feifer:
So okay. Now we’re describing, if I am excited about the phases, we’re describing one thing that sounds fairly acquainted to the publication that I see proper now. What else? And I do know we’re developing on time right here, so simply what else are you doing at this level to drive progress except for simply produce nice content material and have created a group?
Lenny Rachitsky:
So I’ll say this, I feel it is truly the very best time in historical past to launch a publication as a result of… And to develop a publication and it is the best time to develop a publication due to this one function that Substack launched not too long ago that has been an enormous sport changer for me, and I feel persons are approach underneath appreciating this and it is this function the place you may suggest different newsletters inside Substack. So when somebody indicators up for me, I like to recommend 10 different newsletters that I really like which you could rapidly subscribe to. You simply examine examine packing containers and also you’re subscribed.
So with that, different newsletters suggest my publication. There’s a few thousand different newsletters now which are recommending my publication once you join their publication, which now results in, and that is truly the subsequent part of my progress, is now about 80% of my subscribers come from this one function as a result of I am being really useful by their newsletters and so should you write superior issues that individuals discover useful, newsletters will suggest you and it will result in this sort of trajectory. I’ve this chart that I shared on Twitter, similar to this rock hockey stick that simply began as quickly as they launched this function. So I feel that is a very, actually vital function within the trajectory of newsletters, and I feel individuals must be extra enthusiastic about it.
Jason Feifer:
Holy cow. That is actually fascinating and likewise, we had emailed about this earlier than recording this. I am not on Substack and subsequently cannot entry that and pissed off listening to the success of it however I ponder if, and I simply surprise when you’ve got any perception right here, whether or not or not you have executed this your self about reaching individuals throughout ecosystems? As a result of the factor that the success of the Substack advice system tells me is that there’s not a over saturation of publication issues for individuals, however relatively there is a discovery of publication issues for individuals. Individuals are prepared to subscribe to one thing new, the issue is that they did not know what to subscribe to, and they also wanted one thing from a trusted supply to be put in entrance of them. Have you ever experimented with the rest with working with publication writers to commerce promotions within their newsletters or every other strategy to make the most of the world of newsletters to attempt to attain audiences exterior of your personal?
Lenny Rachitsky:
Yeah, I’ve executed all of it. I’ve tried every little thing. Nothing does something besides consistency, high quality, fixing issues for individuals being, creating worth for regardless of the downside they’ve. After which there’s one function that Substack has, nothing else has made a dent. In the event you simply take a look at the expansion trajectory of my publication, and should you search for, I do not know, should you Google Lenny San Twitter publication milestone, you will in all probability discover the chart and there is just like the straight line and the blips throughout the line, similar to they’ve come from these random experiments, however they do not matter within the scheme of issues. It simply all grows from offering worth to individuals or they’re similar to, you are fixing an issue for them, there’s jobs to be executed I talked about and doing it repeatedly and once more for years. After which there is a one function from Substack that simply adjustments the sport.
Jason Feifer:
Hmm. All proper, Lenny, lastly, I guess lots of people who’re listening are questioning, and you do not have to provide me an actual reply, however how a lot of cash is he making off of this factor? So I imply, should you can share at the very least roughly, what share of your 325,000 and counting followers are literally paying you?
Lenny Rachitsky:
I make considerably greater than I made at Airbnb as a senior product supervisor, inventory included, considerably extra. I am not going to share the share, as a result of then individuals can work backwards and determine the quantity.
Jason Feifer:
Proper, precisely.
Lenny Rachitsky:
And I really feel like when…. Yeah, I really feel like when-
Jason Feifer:
I used to be inviting a ballpark, but-
Lenny Rachitsky:
Yeah, yeah. It is a wild quantity that I by no means imagined I may make from simply writing a publication after which the podcast constructed on high of that. So it is fairly bonkers. Extremely counsel exploring this path should you’re . There are downsides although. No BTO and no 401(okay) matching, no time without work, no parental go away, none of that nevertheless it’s fairly candy.
Jason Feifer:
Lenny, that is superior. Congratulations and thanks for strolling us by means of.
Lenny Rachitsky:
Thanks man. Thanks for having me on.
